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Launch Your Blog Biz
Introduction and Course Objectives
Welcome to the course! (11:24)
Support Group, Checklists, and Other Resources
Business Owner Mindset
Become the Expert (6:50)
Building a Brand (8:07)
Being a Business Owner (5:29)
Being a Problem Solver (4:33)
Success Leaves Clues (12:59)
Getting Started and Initial Setup
Topic Ideas and Choosing a Niche (10:45)
Hosting and WordPress Setup (9:39)
WordPress Tutorials
Installing Plugins + Basic Recommendations
SSL and Site Security
Setting Up Your Email Address
Website Themes and Design
WordPress Theme Recommendations
Divi Theme Overview [Tutorials]
Overall Design and Structure
Designing with Divi [Tutorials]
Creating Images in Canva (5:22)
Branding and Logos (14:20)
Your Content Strategy
Creating a Content Strategy (9:22)
Generating Topic Ideas
Keyword Research and Content Planning (17:56)
Article Structure and Basic SEO
Writing Great Headlines (15:14)
Connecting with Your Audience (7:46)
Setting Up Your Legal Pages (49:47)
Creating Your Email Marketing Strategy
Why You Need an Email List (4:06)
Email Marketing Strategy Overview (9:32)
Creating Your "Freebie" Opt-In (13:52)
How and Where to Collect Emails (12:56)
Email Marketing Services (10:29)
Creating a Form and Landing Page in ConvertKit (18:00)
Building Your Welcome [Trust] Funnel Sequence (12:30)
Welcome [Trust] Funnel Template (20:30)
Sending Broadcasts + Other Email FAQs (19:54)
Ads and Sponsored Posts
Overview of Earning Ad Revenue (4:59)
Partnering with an Ad Network (15:09)
Getting Paid for Sponsored Posts (12:51)
Affiliate Marketing
Affiliate Marketing: How It Works (19:56)
Building Affiliate Relationships (10:26)
Getting Started with Affiliate Marketing (12:31)
Amazon Associates Program (13:10)
Selling on Your Website (21:59)
Selling in Your Emails (10:55)
Best Practices and Other Tips (14:09)
Affiliate Programs and Marketplaces
Building Your Audience
An Introduction to Driving Traffic (15:47)
Choosing Your Traffic Platform(s) (15:41)
Creating Your Traffic Strategy (10:29)
Traffic Tools and Resources
Pinterest
Overview + Account Setup (4:22)
Creating Viral Content on Pinterest (31:09)
Pinterest SEO (21:41)
Using Tailwind to Scale Your Traffic (29:21)
Using Group Boards for Collaboration (12:39)
Pinterest Best Practices (8:26)
How Pinterest Traffic Works
Pinning Tips, Guidelines, and Recommendations
Google SEO
What is SEO? Why It’s Different and Important (7:04)
Brainstorming Keywords (12:39)
How to Structure Articles for SEO (12:01)
Domain Rating + Backlinks (16:27)
Guest Posting Explained (8:37)
Raising Trust with Google and Climbing the Ranks (7:37)
What is a Google Web Story? (4:36)
Install and Setup: Google Web Stories Plugin (4:20)
Setup Google Analytics Profile for Google Web Stories (5:04)
YouTube
YouTube Traffic Overview (6:14)
Driving Sales with YouTube (5:37)
YouTube Content Tips (9:58)
Optimizing Your Videos for Search (9:17)
Podcasts
Should I Start a Podcast? (11:21)
Your Podcast Content Strategy (11:41)
Podcast Tips for Success (17:55)
How to Set Up Your Podcast
Bonus Videos and Other Resources
The Next Steps...
Business Structure, Finances, and Taxes
Sales Equation Simplified (13:10)
Identifying Your Target Customers (13:15)
Secrets to Growing an Instagram Account (10:00)
Boost your traffic with Google Web Stories (8:21)
Become an Affiliate for Create and Go
Create and Go Affiliate Program
Image (for Affiliate Use)
Building Your Welcome [Trust] Funnel Sequence
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